Thursday, December 9, 2010

Recommendation and review sites

AdaptiveBlue, the developer behind the entertainment “check-in” app GetGlue, has raised $6 million in a round of funding led by Time Warner. GetGlue is a recmmendation and review site, what I think is the next big wave of the internet - to be able to see at a glance what your friends are doing and how their likes compare to yours. A gold mine for advertisers. CrowdRage is following a similar user generation model by allowing users to share opinions/reviews of live concerts. A more niche site, however CrowdRage has potential to dominate a market for users hungry to have a fun/informative night out to see a show.

GetGlue plays on the current vogue for check-in apps, applying the idea to entertainment media. Users can either download an app to an Apple (NSDQ: AAPL) or Android device, which allows them to “check-in” to movies, books, TV shows, music and other entertainment, and it allows them to see in real time what their friends are consuming.

Read more at:

PaidContent.org

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